Two-thirds of all Americans aged 18 to 29 and nearly 60 percent of those between 30 and 49 years of age use a smartphone, according to a recent study by the Pew Research Center. In addition, the study found about 30 percent of Americans perform banking tasks – like paying bills – via their smartphones.
What does that have to do with your medical practice, you may ask? How well you understand the dynamics of mobile technology and its use in our society has a bearing on your practice’s survival. The management consultancy Deloitte noted that “overall preferences are trending toward mobile use” as it relates to getting information, buying, and paying for things. We can add paying for healthcare.